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Julie O'Donohue and the Next Address Story

It was a typical August late afternoon in Ballarat, and as usual, I was walking my dog, Tilly.

I was reflecting on a friend's real estate experience: it wasn't a pleasant story - poor service, minimal communication, no control or trust and high costs.

One other major problem had been the property valuation- the property had been over-valued by more than 20% and then marketed by three real estate agents at this price or just below. The result being the home was on the market for over six months.

I was pretty angry on her behalf. She was stressed, anxious and had bought another home. At the same time, I was buying a property. The Agent undersold this home to me. He wanted it sold and within 24 hours of making an offer, I had a signed contract at $30K less than the asking price. I didn't even have to make a second offer.

All this made me reflect on the real estate industry in general. Its methods and approaches, lack of transparency, choice, and there is undoubtedly not much collaboration with the property owner.

I also need to mention I had worked in the industry for a couple of years. All these client scenarios were familiar to me.

As I continued to walk, I had an idea and was motivated by these thoughts.

What if we could

  • give people more options, control and choice when selling
  • build something like car sales
  • find and connect with most principled and highly skilled agents

As I walked, the idea grew. How could we

  • Give buyers and sellers control and save them money and time?
  • Use technology to streamline all the processes?
  • Ensure the right valuation on the home was provided at the start of the sales process?
  • Increase the real estate customer satisfaction rate?
  • Use Virtual Tours to showcase the homes and save everyone time.

I also thought the business could give back as soon as it could to society.

When I got back home, I announced to anyone who wanted to listen (just the dog did) that I thought I had come up with a pretty good idea:

"What if there was a way to match and connect buyers and seller, a website with virtual tours, a communication dashboard and clever automation."

What if we could substantially reduce all the friction and enable the buyers and sellers to communicate directly with each other. And have a team of highly skilled property professional ready to provide the correct advice and support when needed.

Was this possible?

It would be like a ride-sharing or accommodation booking website.

I sat around my kitchen with my kids and brainstormed the concept and name. I registered the domain name www.nextaddress.com.au that very night. We even registered the website nextpaddock.com.au!

I continue to be very excited about what we are and can achieve for buyers and sellers with Next Address.

For more about my journey and me check out https://nextaddress.com.au/blog/julie-and-the-next-address-story

Our focus is to get your home sold for the best possible price in the shortest possible time in the smartest way possible. Our promise to you is

  • Control
  • Transparency
  • Information and knowledge and to
  • Save money and time.

We are focused on giving you the highest quality online property marketplace experience.

Think:

  • Smart tech
  • 3D Virtual Tours
  • Online marketplace solutions
  • Efficiencies
  • Think Next Address

Our professional network ensures you are getting the best possible support, services and advice. Our Community Forum and our blogs cover topics from saving through to extensive negotiating tips. Ask us anything, and we will respond honestly and ethically. Our focus is to support you to sell your own home as quickly as possible.

Join us, and together we will reinvent how real estate is bought and sold in Australia.

Julie O'Donohue


Now let's meet the team.



Julie O'Donohue: CEO - Board Director

Linda O'Hagan: Accounting

 

John Weste: Advisory

Vicky Young: Board Director - Marketing









Jacob Cooper: Customers



Julie Ross: Code and development

 

Natasha Barber: Design


Kirsten Macdonald: Words

Lisa Stark: Strategy and Sales

Jasmine Batra: Board Director - Digital Growth

 

Anup Batra: Strategic Growth Advisor



Rod Stelling: Board Director - Finance




Tape measure to represent the savings customers get on next address by selling their own home privately online
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